Gatsby

Gatsby Shaving Gel Review: Is it the 'cool type' for you?

This shaving gel provides a cooling sensation and moisturizing ingredients to help soothe post-shave irritation.

Gatsby is a Japanese-based brand that makes hair gels, shave gels, and other men’s grooming products. When I heard about this brand in the past, I always wondered it if was indeed an ode to F. Scott Fitzgerald’s famous novel, The Great Gatsby. It turns out that it really is: read the company’s about page to read the full story, but basically, Gatsby’s founder was inspired by the lifestyle of the novel’s title character.