Save or Splurge? Neutrogena Age Shield vs. CVS Health Age Defense Sunscreen
Which option has stronger anti-aging claims in this head-to-head comparison?

I find drug store versions of name brand skincare products to be pretty fascinating. Recently I saw some pretty bold anti-aging claims on two SPF 70 sunscreen options at CVS. One was from the name brand (Neutrogena), while the other was CVS’s generic version, under a very similar name (Age Defense rather than Neutrogena’s Age Shield). A shield is a type of defense, so I think this is pretty much a case where the marketing team looked up “shield” in the thesaurus when it…