PURITO (a portmanteau of the words Purify + To) is a Korean beauty brand that is committed to delivering ingredients-focused skincare for people with sensitive skin. The first part of its name is self-evident; the second word, “To,” stands for the Chinese word for soil/earth (土). Together, these words signify the company’s commitment to delivering natural ingredients in its skincare in a way that will help heal and purify skin. The brand is also cruelty-free and uses recycled…

Good news, physical sunscreen enthusiasts: I’ve got another zinc oxide sunscreen review for you today. This one’s from All Good, a brand that was founded by a massage therapist. The first product in this company started out with a product known as All Good Goop, a healing balm that was designed to help soothe aches and pains. Today the company makes more kinds of products, including reef-safe sunscreens like the one I’m reviewing today: All Good Sunscreen Butter SPF 50+.

Sun Bum was founded in 2010 and offers vegan, cruelty-free products that support the beach lifestyle. I love their packaging, too—it looks just like the bottle has been carved out of a surfboard. I’ve always been curious about their sunscreens, so I was pleased to see that the Four Seasons resort in Maui offered complimentary “reef-friendly” Sun Bum SPF 15, 30, and 50 sunscreen to their guests. (As you might have guessed, I only hit up the SPF 50 throughout my stay.) Later,…