Sometimes I marvel at how far humans have come from the days of putting leeches on our skin as a form of medicine. I feel so lucky to live in a world that offers many types of sunscreen—not just chemical and physical, but also tinted sunscreen and even sunscreen that’s designed to provide a cooling sensation. The latest innovation I spotted in the drugstore was “dry” sunscreen—not “dry” in the sense that it’s actually a powder, but sunscreen that doesn’t…

I still remember the first time I heard about AmorePacific. I was at Sephora with my sister, and a store representative was gushing about a new brand that was centered on natural ingredients, particularly bamboo sap. I remember making a joke in my head about pandas, but I never actually tried anything from the brand because it was pretty expensive. I don’t normally buy premium skincare products because I can’t seem to justify the expense on something that may or may not work. But I…

I find drug store versions of name brand skincare products to be pretty fascinating. Recently I saw some pretty bold anti-aging claims on two SPF 70 sunscreen options at CVS. One was from the name brand (Neutrogena), while the other was CVS’s generic version, under a very similar name (Age Defense rather than Neutrogena’s Age Shield). A shield is a type of defense, so I think this is pretty much a case where the marketing team looked up “shield” in the thesaurus when it…